Brands we’ve worked with

 Smarter decisions for marketers and publishers

Marketing Managers

Justified content marketing activity

Understand the value of your content marketing activities and evaluate them just like other channels. You can now calculate your content marketing ROI.

Digital Strategists

Make content marketing smarter

Easily discover the best and worst performing content based on your own objectives, and spend less time trying to justify your decisions.

Content Editors

Tell stories that resonate

Pinpoint what topics, themes, and narratives are speaking to your audience, and where you should be publishing them.

Analysts

Easier, cleaner, smarter data

Wrangle all the data you need in a fraction of the time, so you can spend more time making it useful.

The Impact Score is now one of the most important measures on the Marketing Leadership Team report.

Billy Falkingham, MedibankMarketing Manager

We’ve seen a 27% engagement increase by using the Newsroom.ly Impact Score as our way of optimising the best content.

Callum Scott, B.B.EContent Marketer

With Newsroom.ly, our trending stories don’t happen by accident - they happen by design.

Maggie Kelly, JournalistContent Editor

It’s like having another three analysts in my team.

Andrew Standon, Senior AnalystAnalyst

Why you need Newsroom.ly in your publishing stack

Impact Score

A new universal standard
for content performance

Newsroom.ly gives you one standard measure of content marketing success, across formats and platforms. Now you can compare apples to oranges.

Available now

Branded Media Value

Finally. ROI for content
marketing made easy

Newsroom.ly tells you the value of your owned and branded content – so you can evaluate it just like paid media. Convert clicks, views, and actions to a real dollar figure.

Available now

Branded Media Value

Finally. ROI for content
marketing made easy

Newsroom.ly tells you the value of your owned and branded content – so you can evaluate it just like paid media. Convert clicks, views, and actions to a real dollar figure.

Available now

See the Words that Work

Measure the impact of key terms
across all of your content

Use the Impact Score to determine what terms and topics perform best, in combination with other terms, across all content.

Available now

Join the private beta today

Apply to join the private beta below, and we’ll arrange a free demonstration as your first step.

Smart data processing for a big impact

 1. Fetch

Extracting data with precision

Newsroom.ly easily connects to your big data sources like Facebook, Google Analytics, and Youtube, and retrieves, cleans and normalises all the relevant data. It’ll even pull body-copy, images and videos from your actual content and metadata.

2. Enrich

Surfacing data you can’t see

There’s more to your content than meets the eye. Using a combination of machine learning and clever programming, we’re able to piece together a more complete picture of your content and your audience’s reception to it.

3. Analyse

Discovering insight you need to know

Metrics are harmonised, content is scored and text is mined. Patterns are discovered. We show you the performance of your owned media, across all platforms, using intuitive measures, visualised, in one place.

Our AI technology partners

Data sources we fetch, enrich and analyse